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Where To Buy Panties

Written by: Cathi Leon

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Table of Contents


Welcome to the world of lingerie! When it comes to finding the perfect panties, the options are endless. Whether you’re looking for something comfortable for everyday wear or a special pair for a special occasion, there are plenty of places where you can purchase your desired undergarments. From physical retail stores to online retailers, the market is filled with a variety of choices to cater to every preference and budget.

In this article, we will explore different options for buying panties, both in physical stores and online. We will guide you through various avenues, ranging from well-known department stores and lingerie boutiques to specialty underwear stores and discount outlets. Additionally, we will delve into the online world, covering e-commerce platforms and direct websites of lingerie brands. By the end of this article, you will have a comprehensive understanding of where to buy panties to suit your needs and style.

Before we dive into the specifics, it’s important to note that the right pair of panties can make a world of difference in terms of comfort and confidence. Finding underwear that fits well, complements your body shape, and matches your personal style is key. Additionally, it’s crucial to consider factors such as fabric, design, and price when making your selection. By exploring different options, you can find panties that not only make you feel good but also express your individuality.


Physical Retail Stores

For those who prefer a hands-on shopping experience, physical retail stores are a great option. These stores provide an opportunity to see, touch, and try on panties before making a purchase. Here are some popular types of physical retail stores where you can find a wide range of panties:

Department Stores

Department stores are a one-stop shop for all your clothing needs, including underwear. Stores like Macy’s, Nordstrom, and Bloomingdale’s offer a vast selection of panties from various brands, styles, and price ranges. You can find everything from everyday basics to luxury lingerie in these department stores. The advantage of shopping at department stores is the convenience of browsing through multiple brands and styles all in one place.

Lingerie Boutiques

Lingerie boutiques are smaller, specialized stores that focus on luxury and high-quality intimates. These boutiques offer a curated collection of panties designed to make you feel pampered and beautiful. The staff in lingerie boutiques are often knowledgeable about different brands and styles and can provide personalized assistance in finding the perfect pair of panties. Visiting a lingerie boutique can be a unique and indulgent shopping experience.

Specialty Underwear Stores

If you’re looking for a specific type of underwear, such as shapewear, sports panties, or maternity underwear, specialty underwear stores are the places to visit. These stores cater to specific needs and provide a wide range of options designed for specific body types, activities, or life stages. Examples of specialty underwear stores include Spanx, Victoria’s Secret, and Motherhood Maternity. Shopping at these stores ensures you’ll find panties that are designed to meet your specific requirements.

Discount Stores

If you’re on a budget or looking for great deals, discount stores can be a fantastic option. Stores like TJ Maxx, Ross, and Marshalls offer a variety of affordable panties from different brands. While the selection may not be as extensive as department stores or boutiques, discount stores often have hidden gems at discounted prices. You can still find comfortable and stylish panties without breaking the bank.

Physical retail stores provide the advantage of immediate gratification. You can see the panties, feel their fabric, and try them on before making a purchase. Additionally, you can seek guidance from experienced staff members who can assist you in finding the perfect fit and style. The variety of options available at these stores ensures that you’ll find panties that meet your preferences and needs.


Department Stores

Department stores are a popular choice for purchasing panties due to their wide variety of brands, styles, and price ranges. These stores offer a convenient one-stop shopping experience, allowing you to browse through multiple options in one location. Here are some well-known department stores where you can find a diverse selection of panties:


Macy’s is a renowned department store that offers an extensive collection of panties from both well-known brands and their in-house label. Whether you’re in need of seamless briefs for everyday comfort or lace thongs for a special occasion, Macy’s has you covered. They offer a range of sizes, styles, and colors to suit different preferences and body types. With regular discounts and promotions, Macy’s is often a go-to destination for affordable yet stylish panties.


Nordstrom is known for its high-quality merchandise, and their lingerie department is no exception. They carry a wide range of designer panties, including luxurious brands such as Calvin Klein, Hanky Panky, and Chantelle. Whether you’re looking for silky satin panties or delicate lace briefs, Nordstrom offers a curated selection that caters to different tastes. The store provides a comfortable and welcoming atmosphere, allowing you to take your time and find the perfect pair of panties.


Bloomingdale’s is a go-to destination for fashion-forward individuals seeking trendy and high-end panties. They offer a variety of styles, from seamless and practical options to bold and fashion-forward designs. Bloomingdale’s carries popular brands like Wacoal, Natori, and Hanky Panky. With a reputation for providing quality products, Bloomingdale’s ensures that you’ll find panties that combine style and comfort.

Department stores like Macy’s, Nordstrom, and Bloomingdale’s often have dedicated lingerie departments where you can find a wide range of panties from various brands. In addition to the convenience of finding multiple options under one roof, these stores also provide varying price ranges to suit different budgets. You can often take advantage of sales, discounts, and loyalty programs to make your money go even further.

When shopping at department stores, it’s helpful to know your size and preferred styles in advance. This will save you time and make your shopping experience more efficient. If you’re unsure about your size, many department stores have knowledgeable staff who can assist you in finding the perfect fit. They can provide valuable advice on different styles and brands to help you make an informed decision.

Overall, department stores are a reliable option for purchasing panties, as they offer a wide range of brands, styles, and sizes. The convenience and variety they provide make them a popular choice among shoppers looking for quality underwear that suits their individual preferences.


Lingerie Boutiques

For those seeking a luxurious and personalized lingerie shopping experience, lingerie boutiques are the perfect destination. These specialized stores focus on providing high-quality and unique lingerie pieces. Here are some reasons why lingerie boutiques are worth exploring when searching for the perfect pair of panties:

Curated Selection

Lingerie boutiques pride themselves on offering a carefully curated selection of panties that cater to different tastes and preferences. These boutiques often carry exclusive and hard-to-find brands that are known for their craftsmanship and attention to detail. Whether you’re looking for delicate lace, luxurious silk, or intricate embroidery, you’re likely to find exquisite options at lingerie boutiques.

Expert Assistance

One of the biggest advantages of shopping at lingerie boutiques is the personalized assistance provided by knowledgeable staff. The sales associates at these boutiques have in-depth knowledge of different brands, styles, and sizing options. They can guide you in finding the perfect fit and style that enhances your comfort and flatters your body shape. Whether you’re a first-time lingerie shopper or an aficionado, the expertise of the staff at lingerie boutiques can make a significant difference in your selection process.

Unique and Exclusive Designs

Lingerie boutiques often carry exclusive designs that you won’t find in mainstream stores. These boutiques collaborate with independent designers or have their in-house collections, which means you can discover unique pieces that reflect your individual style. For those looking to make a statement with their underwear or indulge in something truly special, lingerie boutiques offer a world of unique design choices.

Intimate Shopping Experience

Shopping at a lingerie boutique offers a more intimate and personalized experience compared to larger stores. These boutiques are designed to create a cozy and comfortable atmosphere, making you feel welcome and at ease. The staff takes the time to listen to your needs and preferences, ensuring that you find panties that make you feel confident and beautiful.

While lingerie boutiques are often associated with high-end and luxury lingerie, they cater to a range of budgets. Some boutiques offer more affordable options without compromising on quality and style. Additionally, many lingerie boutiques hold special events and trunk shows, providing opportunities to explore a wider variety of brands and styles.

Visiting a lingerie boutique can be a delightful and indulgent experience. The combination of expert assistance, unique designs, and an intimate environment ensures that you’ll find panties that make you feel special and enhance your confidence.


Specialty Underwear Stores

When it comes to finding underwear that caters to specific needs and preferences, specialty underwear stores are the way to go. These stores focus on offering a wide range of options designed for specific body types, activities, or life stages. Whether you’re looking for shapewear, sports panties, or maternity underwear, specialty underwear stores have got you covered. Here are some types of specialty underwear stores you might consider:


Spanx is a well-known brand that specializes in shapewear, offering a variety of panties designed to provide extra support and slimming effects. Whether you want to smooth out your silhouette or enhance your curves, Spanx offers a range of styles and control levels to suit your needs. Their panties are known for their seamless construction and comfortable fit, making them a popular choice among those seeking a sleek and streamlined look.

Victoria’s Secret

Victoria’s Secret is a renowned lingerie brand that offers a wide range of underwear, including specialty styles. They have a dedicated sportswear line called Victoria’s Secret Sport, which offers panties specifically designed for active lifestyles. These panties are often made with moisture-wicking fabrics, providing breathability and comfort during workouts. Victoria’s Secret also offers a range of maternity panties with extra stretch and support for expectant mothers, ensuring comfort and style throughout pregnancy.

Motherhood Maternity

For soon-to-be moms, Motherhood Maternity offers a variety of maternity underwear designed to provide comfort and support during pregnancy. Their panties are crafted with soft, stretchy fabrics and feature adjustable waistbands to accommodate a growing belly. From low-rise briefs to belly bands, Motherhood Maternity has options that cater to different stages of pregnancy and individual preferences. Their range of maternity panties ensures that expectant mothers can enjoy both style and functionality.

Specialty underwear stores provide a focused approach to underwear shopping, ensuring that you find panties that meet your specific requirements. These stores understand the unique needs of different individuals and offer solutions tailored to those needs.

When shopping at specialty underwear stores, it’s important to be aware of your specific needs and preferences. Whether you’re looking for shapewear to enhance your figure, sports panties for an active lifestyle, or maternity underwear for pregnancy, having a clear idea of what you’re looking for will help you navigate the options available.

Specialty underwear stores often have knowledgeable staff members who can provide personalized assistance based on your specific requirements. Don’t hesitate to ask for help if you need guidance on the right style, size, or fabric for your desired panties.

By shopping at specialty underwear stores, you can find panties that cater to your unique needs and enhance your comfort, support, or functionality based on your lifestyle or life stage.


Discount Stores

If you’re looking for budget-friendly options or great deals on panties, discount stores are an excellent choice. These stores offer a wide range of products at discounted prices, allowing you to find affordable underwear without compromising on quality or style. Here are some discount store options where you can find panties at a steal:

TJ Maxx

TJ Maxx is a popular discount store that offers a wide variety of items, including clothing and underwear. They carry a range of brands and styles, providing options to suit different preferences and budgets. TJ Maxx prides itself on offering designer and name-brand products at discounted prices, making it a go-to destination for those looking for affordable yet fashionable panties.


Ross is another discount retailer that offers a diverse selection of merchandise, including underwear. Their Panty Department provides an array of options, including different styles, colors, and sizes. Whether you’re looking for basic cotton briefs or lacy thongs, Ross has various options that cater to different tastes. The affordability of their products makes Ross an attractive option for those on a budget.


Marshalls is known for its discounted prices on a wide range of products, and their underwear section is no exception. They offer a mix of well-known brands and lesser-known labels, ensuring a diverse selection. Marshalls often carries seasonal items and last-season designs at discounted prices, giving you the chance to find stylish and quality panties at affordable rates.

Discount stores like TJ Maxx, Ross, and Marshalls provide a treasure hunt-like experience, as you never know what you might find on any given visit. While the selection may vary, these stores often offer surprising deals and hidden gems among their inventory.

When shopping at discount stores, it’s beneficial to visit regularly and be prepared to spend some time browsing. Popular sizes and styles tend to sell quickly, so being persistent can increase your chances of finding the panties you desire. It’s also worth checking for discounted sets or multi-packs, which can offer even better value for your money.

While the prices at discount stores may be lower than at regular retail stores, the quality of the panties is not compromised. You’ll find a variety of styles, materials, and designs that cater to different preferences and needs.

If you’re looking to update your underwear collection without breaking the bank, discount stores are an excellent option. The affordability and variety they offer ensure that you can find comfortable and stylish panties within your budget.


Online Retailers

In today’s digital age, online shopping has become increasingly popular, and purchasing panties online offers a myriad of advantages. From the convenience of shopping from the comfort of your own home to accessing a wider range of options, online retailers provide a convenient and hassle-free shopping experience. Here are some notable benefits of shopping for panties online:

Extensive Selection

Online retailers offer an unparalleled selection of panties from various brands, styles, and sizes. You can browse through an extensive catalog of options and easily filter by your preferred criteria, such as color, material, or price range. Whether you’re looking for everyday essentials, lacy lingerie, or specialty underwear, online retailers have a vast array of options to cater to all preferences and needs.

Convenience and Accessibility

Shopping for panties online eliminates the need to visit physical stores and saves you time and effort. With just a few clicks, you can explore numerous online retailers, compare prices, and read customer reviews. Online shopping allows you to shop at any time, day or night, making it a convenient option for those with busy schedules or limited access to physical stores. Additionally, online retailers often offer a wide range of sizing options, including plus sizes and petite sizes, ensuring that everyone can find panties that fit them perfectly.

Discreet Packaging and Delivery

Many online retailers understand the importance of privacy when it comes to intimate apparel. They often provide discreet packaging and delivery options, ensuring that your purchase arrives without revealing its contents. This makes online shopping an appealing choice for those who value their privacy or prefer not to discuss their underwear preferences in a public setting.

Special Offers and Discounts

Online retailers often provide exclusive offers, promotions, and discounts on panties. You can take advantage of sales events, clearance sales, or even sign up for newsletters to receive special discount codes. Online retailers also tend to have a wider range of sizes available during sales, ensuring that you can find discounted panties regardless of your size.

It’s important to note that when shopping for panties online, you may encounter challenges in terms of sizing and fit. To mitigate this, it’s advisable to refer to size charts provided by the retailer and read customer reviews to get a better understanding of how the panties fit. Some online retailers also have flexible return policies that allow you to exchange or return items if they don’t meet your expectations.

Overall, the convenience, extensive selection, and potential cost savings provided by online retailers make them a popular choice for purchasing panties. Take advantage of the online world and explore various retailers to find the perfect pair of panties that suit your style, size, and budget.


E-commerce Platforms

E-commerce platforms have revolutionized the way we shop, offering a wide range of products, including panties, from various sellers all in one place. These platforms provide a user-friendly and convenient shopping experience, allowing you to explore multiple brands and sellers at the click of a button. Here are some notable benefits of purchasing panties through e-commerce platforms:

Multiple Sellers

E-commerce platforms like Amazon, eBay, and Etsy bring together numerous sellers in one marketplace. This means you have access to a vast selection of panties from different brands, styles, and price ranges. You can compare prices, read customer reviews, and choose from a wider range of options than what may be available in a single store. These platforms offer a one-stop shopping experience for all your underwear needs.

Customer Reviews

E-commerce platforms allow buyers to leave reviews and ratings for the products they purchase. This feature gives valuable insights into the quality, fit, and overall customer satisfaction of the panties you’re interested in. Reading customer reviews can help you make informed decisions, giving you a better sense of what to expect before making a purchase.

Convenience and Accessibility

E-commerce platforms offer the convenience of shopping from the comfort of your own home. You can browse through endless options, compare prices and styles, and make a purchase at any time, day or night. No need to rush to physical stores or worry about store hours. E-commerce platforms are accessible 24/7, making them ideal for those with busy schedules or limited access to physical retail stores.

Secure Transactions and Buyer Protection

E-commerce platforms prioritize secure transactions and provide buyer protection mechanisms to ensure a safe shopping experience. They often have secure payment gateways, encryption methods, and fraud detection systems in place, giving you peace of mind when making online purchases. In case of any issues, such as a misrepresented product or non-delivery, e-commerce platforms typically offer customer support and resolution processes to protect buyers.

When shopping through e-commerce platforms, it’s important to carefully read product descriptions and check seller ratings and reviews. Take note of sizing information and any specific details provided about the panties you’re interested in. If you have any questions or concerns, don’t hesitate to reach out to the seller for clarification before making a purchase. Additionally, always check the platform’s return and refund policies to ensure you have the option to exchange or return the panties if needed.

E-commerce platforms have streamlined the shopping process, giving you access to a wide variety of panties from different sellers in one convenient location. Take advantage of these platforms to find the perfect pair of panties that meet your style, size, and budget requirements.


Lingerie Brands’ Websites

If you’re looking for a direct and personalized shopping experience from your favorite lingerie brands, visiting their websites is the way to go. Lingerie brands’ websites offer a seamless and curated selection of their own products, allowing you to explore their full range of panties and shop with confidence. Here are some reasons why visiting lingerie brands’ websites can be advantageous:

Full Product Range

When you visit a lingerie brand’s website, you have access to their complete product range, including all available styles, colors, and sizes. This gives you the opportunity to explore the brand’s full offering and discover panties that perfectly fit your preferences and needs. Whether you’re looking for basics, lace, seamless, or specific designs, the brand’s website will provide you with a comprehensive selection.

Style Inspiration

Lingerie brands often feature lookbooks, blog posts, and style guides on their websites, offering inspiration on how to wear and style their panties. You can gather ideas and gain insight into how different styles and cuts can complement your outfits. These resources provide a visual representation of the brand’s aesthetic and can help you make informed choices based on your personal style and preferences.

Size Guides and Fit Information

Most lingerie brands’ websites provide detailed size charts, fit information, and measurement guides to assist you in finding the right size. They often offer tips on how their panties should fit and provide guidance on selecting the correct size based on your measurements. This information ensures that you make an accurate and confident choice when purchasing panties from the brand’s website.

Special Collections and Limited Editions

Lingerie brands occasionally release special collections or limited-edition lines that may not be available through other retailers. By visiting the brand’s website, you have the opportunity to discover exclusive collaborations, unique designs, and special releases. These limited-edition products can add a touch of luxury and exclusivity to your lingerie collection.

Furthermore, lingerie brands’ websites often offer additional features such as customer reviews, easy navigation, and personalized recommendations. They may also have loyalty programs or exclusive promotions for online shoppers, providing further incentives to purchase directly from the brand.

When visiting lingerie brands’ websites, it’s important to consider your preferences and budget. Some brands may have higher price points, while others offer more affordable options. Take note of any return policies or customer support channels offered by the brand to ensure a smooth shopping experience.

By visiting lingerie brands’ websites, you can explore their entire range, receive style inspiration, and find the perfect panties that reflect the brand’s aesthetic and your individual style.



When it comes to buying panties, there are various options available to suit everyone’s preferences and needs. Whether you prefer the convenience of online shopping or the personalized assistance of physical stores, finding the perfect pair of panties has never been easier. Let’s recap the options we explored:

Physical retail stores, such as department stores, lingerie boutiques, specialty underwear stores, and discount stores, offer the advantage of seeing and trying on panties before purchasing. They provide a hands-on shopping experience with expert assistance, ensuring that you find the right fit and style for your body shape and personal preference.

Online retailers and e-commerce platforms offer convenience and accessibility, allowing you to browse and compare a vast selection of panties from multiple brands and sellers. With the added benefits of customer reviews, special offers, and secure transactions, online shopping provides a seamless and hassle-free experience.

For those who prefer a direct shopping experience from their favorite brands, visiting lingerie brands’ websites offers an opportunity to explore their complete product range, gain style inspiration, and find the perfect panties straight from the source.

Ultimately, the choice of where to buy panties depends on your individual preferences, budget, and desired shopping experience. Some may enjoy the convenience of online shopping, while others may prefer the tactile experience of physical stores. Lingerie shopping is a personal and intimate experience, and what matters most is finding panties that make you feel comfortable, confident, and beautiful.

By considering the options discussed in this article, you can embark on a successful panty shopping journey. Remember to keep comfort, fit, and personal style in mind while exploring the various avenues available. Whether you choose physical retail stores, online retailers, or lingerie brands’ websites, you’re sure to find a wide range of panties that suit your needs and preferences. Happy panty shopping!

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